The Jaecoo J7 has quickly emerged as one of Pakistan’s most talked-about SUVs in 2026, blending modern hybrid technology, premium features, and competitive pricing for buyers looking in the PKR 10–12 million segment. In this in-depth guide, we’ll cover everything from the latest prices and specifications to ownership costs, pros and cons, and how it stacks up against rivals in the local market.
What is the Jaecoo J7?
The Jaecoo J7 is a mid-size premium plug-in hybrid SUV, developed under the Jaecoo brand — a luxury-focused spin-off from Chinese automaker Chery. It is known for offering an electrified powertrain combined with high-spec tech features and comfort that rivals established SUVs.
In Pakistan, the plug-in hybrid J7 (PHEV/SHS) is the variant on sale, featuring a blend of internal combustion and electrical power that allows short all-electric drives plus efficient hybrid cruising.
Latest Price in Pakistan (2026)
Ex-Factory Price
- Jaecoo J7 Premium (2026) – ~PKR 10,499,000
Price Notes
The introductory price of PKR 9,999,000 ended in late 2025, and the new official price now stands around PKR 10.5 million.
On-road prices (including registration, documentation, and dealer charges) can range from PKR 11.5–12 million in major cities.
Note: Prices vary depending on delivery location, taxes, and dealership charges.
Availability & Booking
The Jaecoo J7 is available for booking through authorized dealerships and official display outlets in Pakistan. Deliveries began in late 2025 and continue into 2026, with waiting periods varying from a few weeks to a couple of months, depending on demand.
Customers can reserve a unit with an advance payment, and some financing and installment options — including Shariah-compliant plans — are offered by partner banks.
Specifications – Power, Performance & Tech
Powertrain & Performance
- Engine: 1.5-liter turbocharged petrol + electric motor (PHEV)
- Total Power: ~342 hp combined
- Torque: ~525 Nm combined
- Transmission: Dedicated Hybrid Transmission (DHT)
- 0–100 km/h: ~8.5 seconds
- Top Speed: ~180 km/h
Battery & Efficiency
- Battery: ~18–19 kWh (EV mode range ~90–100 km)
- Fuel Average: ~16–20 km/l combined
Dimensions & Capacity
- Length x Width x Height: 4500 × 1865 × 1670 mm
- Boot Space: ~412 liters
- Seating: 5 passengers
Features & Infotainment
- Large touchscreen with Android Auto & Apple CarPlay
- 360° camera system
- Cruise control, advanced safety tech (ADAS)
These features position the J7 as a premium tech-loaded SUV in its segment.
Interior Features
- Spacious 5-seat cabin with premium leather or high-quality upholstery
- Ventilated seats in premium trims
- Panoramic sunroof in high-end variants
- Large digital instrument cluster
- Wide central touchscreen infotainment with Android Auto & Apple CarPlay
- Steering-mounted controls
- Multi-zone automatic climate control
- Ambient interior lighting
- Keyless entry and start
- 360° surround-view camera system
- Front and rear parking sensors
- Power tailgate and rear power outlets
Exterior Features
- Bold front fascia with LED headlights and daytime running lights
- LED fog lamps
- 19-inch alloy wheels
- Roof rails for added utility
- Rear spoiler and power rear wiper
- Power-adjustable side mirrors with integrated turn indicators
- Rear window defogger
- Adaptive lighting features in premium trims
Pros & Cons
Pros
- Sophisticated hybrid system with real EV driving range
- Strong power figures and modern performance
- Competitive pricing vs rivals when including features
- Comprehensive warranty coverage on the vehicle and battery
Cons
- Relatively new brand, resale value still uncertain
- The after-sales service network is still growing
- A larger size may pose parking challenges in urban areas
Ownership Costs in Pakistan
Owning a hybrid like the J7 generally translates to lower variable costs because electric-mode commuting significantly reduces fuel bills.
Warranty coverage extends to 6 years on the vehicle and up to 8 years on the battery, lowering long-term reliability concerns.
However, maintenance and servicing costs may be higher than those of traditional petrol cars initially, due to the hybrid system’s complexity.
Competitor Comparison (2026)
The J7 competes with other SUVs in the PKR 10–13 million segment, such as:
| Model | Estimated On-Road Price | Key Advantage |
|---|---|---|
| Toyota Fortuner (2.7L) | ~PKR 14–18M | Proven resale value |
| Kia Sportage | ~PKR 10–13M | Strong brand support |
| MG HS PHEV | ~PKR 10–12M | Similar hybrid tech |
Compared to rivals, the J7’s hybrid drivetrain, technology focus, and warranty make it an attractive alternative, especially for tech-savvy buyers.
Owner & Community Feedback
Real owner impressions highlight:
- Comfortable ride quality and efficient hybrid performance
- Good fuel economy figures around city driving (~18 km/l)
- Some concerns about interior space in certain configurations
As more owners take delivery in 2026, these insights will continue to grow.
Verdict — Should You Buy It in 2026?
The Jaecoo J7 2026 is a compelling choice for buyers seeking:
- Modern hybrid technology
- Feature-rich interior
- Competitive pricing in the upper mid-SUV segment
However, those who prioritize long-term resale value or wide service networks may need to weigh these factors against more established brands.
